{"id":834,"date":"2021-09-24T13:00:00","date_gmt":"2021-09-24T13:00:00","guid":{"rendered":"https:\/\/aurorasolardev.wpengine.com\/blog\/how-to-estimate-a-homeowners-energy-load-profile\/"},"modified":"2024-05-01T03:23:50","modified_gmt":"2024-05-01T03:23:50","slug":"how-to-estimate-a-homeowners-energy-load-profile","status":"publish","type":"post","link":"https:\/\/aurorasolar.com\/blog\/how-to-estimate-a-homeowners-energy-load-profile\/","title":{"rendered":"How to Estimate a Homeowner\u2019s Energy Load Profile"},"content":{"rendered":"<p><em>An energy load profile, or consumption profile, is essential to determining the value that a solar installation will provide\u2014and thus to effectively selling solar to potential customers. We discuss what an energy load profile is, why it influences financial returns for solar, and how to model one.<\/em><\/p>\n<p><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">When communicating the value of a solar installation to a potential customer, showing them accurate financial returns is extremely important.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In order to accurately forecast the financial return of a solar system, you need to know exactly how much energy the customer uses.<\/span><\/p>\n<h2><span style=\"font-weight: 500;\">What is an Energy Load Profile?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">An Energy Load Profile is a graph of your customer\u2019s electricity usage on a daily and\/or seasonal basis. It will display the variation in a customer\u2019s electrical load versus time. The graph varies as we use energy more at on-peak times versus off-peak times of day (mainly when we are home using energy or away from home\/sleeping). Same with seasons \u2014 we use more energy during the summer and winter to cool and heat versus the more pleasant spring and fall.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 500;\">Why Load Profiling Can Be Difficult<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">In certain parts of the world, the process of determining a solar project\u2019s financial return is simple and separate from the customer\u2019s energy consumption. Many countries use <\/span><a href=\"https:\/\/aurorasolar.com\/blog\/how-much-is-solar-energy-worth-understanding-solar-compensation-under-net-energy-metering-and-feed-in-tariffs\/\"><span style=\"font-weight: 400;\">Feed in Tariffs<\/span><\/a><span style=\"font-weight: 400;\"> which pay the owners of solar systems a set amount for each unit of energy produced.<\/span><\/p>\n<h3><span style=\"font-weight: 500;\">Net Energy Metering<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">But in the US, the majority of residential solar installations are on a <\/span><a href=\"https:\/\/aurorasolar.com\/blog\/how-solar-customers-save-money\/#How-Net-Metering-Works\"><span style=\"font-weight: 400;\">Net Energy Metering<\/span><\/a><span style=\"font-weight: 400;\"> regime, which means that their utility bill is adjusted based on the energy the solar installation produces. Another way of looking at it is that their utility meter turns forward when energy is used, and backward when excess solar energy is sent to the grid.<\/span><\/p>\n<h3><span style=\"font-weight: 500;\">Time of Use Rates<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">This structure is further complicated by the fact that in many cases \u2014 especially for commercial customers\u2014the price of energy differs based on when you use it (these are called <\/span><a href=\"https:\/\/aurorasolar.com\/blog\/how-time-of-use-rates-work\/\"><span style=\"font-weight: 400;\">Time of Use Rates<\/span><\/a><span style=\"font-weight: 400;\">). Utilities also charge customers different rates for electricity based on how much they use (<\/span><a href=\"https:\/\/aurorasolar.com\/blog\/how-solar-can-benefit-utility-customers-on-tiered-rates\/\"><span style=\"font-weight: 400;\">Tiered Rates<\/span><\/a><span style=\"font-weight: 400;\">).<\/span><\/p>\n<p style=\"line-height: 1;\"><img decoding=\"async\" src=\"\/\/cdn2.hubspot.net\/hubfs\/3858309\/AuroraSolarBlog_October2017\/Images\/TOU-Rates-.png\" alt=\"Diagram showing Time-of-Use rates\" data-no-retina=\"true\" \/> <span style=\"font-size: 14px;\"><em>Figure 1: An example of Time of Use rates, showing higher energy prices at times of higher energy demand.<\/em><\/span><\/p>\n<h2><span style=\"font-weight: 500;\">Why Do You Need a Load Profile?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Because of these variations in the cost of energy at different times and different levels of consumption, just knowing a potential solar customer\u2019s bill before they install solar is not enough to enable an accurate assessment of how much money they could save with solar.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You also have to know when the customer was using electricity, and how much electricity they were using. You need to know this for every hour of the day, and every day of the year. This information makes up their energy load profile.<\/span><\/p>\n<p style=\"line-height: 1;\"><img decoding=\"async\" src=\"\/\/cdn2.hubspot.net\/hubfs\/3858309\/AuroraSolarBlog_October2017\/Images\/Complete-Load-Profile-with-AC--Electric-Heat--Electric-Water-Heater--and-LED-Lighting.png\" alt=\"Example of an Energy Load Profile, showing how much hourly energy use results from different home characteristics\" data-no-retina=\"true\" \/> <span style=\"font-size: 14px;\"><em>Figure 2: An example of an estimated energy load profile in summer for a residential house in Stanford, California with air conditioning, electric heat, and LED lighting.<\/em><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Once you have this data showing energy consumption for each time of the day, you will need to determine how much energy your PV system will produce for those same hours and days of the year (which Aurora\u2019s <\/span><a href=\"https:\/\/aurorasolar.com\/design-mode\/\"><span style=\"font-weight: 400;\">industry-leading performance simulation engine can determine for you<\/span><\/a><span style=\"font-weight: 400;\">).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By subtracting the amount of energy produced by the solar installation from the amount of energy consumed by the household, you can determine how much, and when, the customer will actually need to purchase from the utility.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This time-varying consumption profile will form the backbone of the financial analysis of the value your <a href=\"https:\/\/aurorasolar.com\/design-mode\/\">solar design<\/a> will provide. Being able to show a customer the detail behind this analysis will help them understand\u2014and be confident in\u2014the financial savings solar can provide.<\/span><\/p>\n<h2><span style=\"font-weight: 500;\">How Is an Energy Load Profile Determined?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Determining a customer\u2019s energy use across each hour and day of the year and organizing it in an easily interpretable format is not easy. That is why Aurora developed its interactive <\/span><span style=\"font-weight: 400;\">Consumption Profile tool<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One of the best ways to determine a customer\u2019s load profile is to upload their \u201c<\/span><a href=\"https:\/\/aurorasolar.com\/blog\/the-value-of-green-button-data-for-solar-customers\/\"><span style=\"font-weight: 400;\">Green Button data<\/span><\/a><span style=\"font-weight: 400;\">.\u201d\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 500;\">What is Green Button Data?<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Green Button data is a way that utilities provide customers with detailed information documenting their energy consumption at set (typically 15-minute) intervals throughout the day. Green Button data provides the customer\u2019s actual load profile for a period of time in the past (for however long you have data).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you have Green Button data, Aurora\u2019s Consumption Profile tool imports and sorts it for you with the click of a button.<\/span><\/p>\n<p><a href=\"https:\/\/aurorasolar.com\/resources\/solar-software-must-haves-for-sales-pros\/?aurora_blog_cta=image\"><img decoding=\"async\" class=\"alignnone wp-image-5505 size-full\" src=\"https:\/\/aurorasolar.com\/wp-content\/uploads\/2022\/05\/CTA-Solar-Software-Must-Haves.png\" alt=\"\" width=\"1284\" height=\"421\" \/><\/a><\/p>\n<h3>Manual Load Profile Estimates<\/h3>\n<p><span style=\"font-weight: 400;\">If you don\u2019t have Green Button data, our tool can quickly and easily estimate a load profile with the entry of some additional details.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While it is possible to manually estimate a load profile, it is a challenging and time-consuming process\u2014and without a deep knowledge of the process, there is a lot of potential for mistakes.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With Aurora\u2019s Consumption Profile tool you can automate this process, increasing accuracy and saving a considerable amount of time.<\/span><\/p>\n<h2><strong>What Makes up a Load Profile?\u00a0<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">To understand the variables that go into estimating an energy load profile, let\u2019s review some of the different factors that influence a customer\u2019s energy consumption at different times.<\/span><\/p>\n<h3><span style=\"font-weight: 500;\">What Variables Affect a Load Profile?<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">There are a wide number of factors that affect how much energy a home uses and when that energy is consumed. Without Green Button data, a load profile must be estimated based on the building\u2019s characteristics.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In order to create an energy load profile that is accurate\u2014and thus provide accurate financial analysis to your customers\u2014it is essential that all of these factors be taken into account in a systematic way.<\/span><\/p>\n<h3><span style=\"font-weight: 500;\">Utility Bill<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A utility bill from the client is an important starting point in developing an energy load profile because it can provide the first data points for how much energy they are using, and what rate they are billed at by their utility.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In Aurora, you can enter data from one month\u2019s bill (bill amount or total amount of energy used), or as many months as you have from the customer, and Aurora will use that to extrapolate estimated energy use for other months.<\/span><\/p>\n<p style=\"line-height: 1;\"><img decoding=\"async\" src=\"\/\/cdn2.hubspot.net\/hubfs\/3858309\/AuroraSolarBlog_October2017\/Images\/Enter-Bill-Cost-or-Total-Energy-Consumption.png\" alt=\"screenshot of Aurora's Consumption Profile tool illustrating how you can enter utility bill data\" data-no-retina=\"true\" \/> <span style=\"font-size: 14px;\"><em>Figure 3: Aurora\u2019s Consumption Profile tool uses bill amount or total energy consumption for one month, or as many months as you have data for, to estimate energy consumption throughout the year. This is supplemented by additional information about the building for increased accuracy (as we will discuss below).<\/em><\/span><\/p>\n<h3><span style=\"font-weight: 500;\">Location<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The location of the building is one important factor because the local climate will influence the demand for heat or air conditioning at the site, and the amount of daylight at different times of the year will impact the demand for electric lighting.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether the building has air conditioning, and what type of heat it has (electric or other) will influence how much much energy the customer uses at different times of the year.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Take for example the case depicted in Figure 2 below, which shows the different estimated consumption profiles for the same house in Stanford, California with gas or other non-electric heat (top) versus if it has electric heat (bottom).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The orange section in the image on the right shows the proportion of electricity consumption that heating comprises. As you would expect, electric heat contributes significantly to electricity consumption.<\/span><\/p>\n<p style=\"line-height: 1;\"><img decoding=\"async\" src=\"\/\/cdn2.hubspot.net\/hubfs\/3858309\/AuroraSolarBlog_October2017\/Images\/Load-Profiles--Electric-vs.-Non-electric-Heat--w-Labels-.png\" alt=\"estimated annual load profiles for the same house, with and without electric heat\" data-no-retina=\"true\" \/> <span style=\"font-size: 14px;\"><em>Figure 4: Estimated annual load profile for the same house in Stanford, California with gas or other non-electric heat (left), or with electric heat (right).<\/em><\/span><\/p>\n<h3><span style=\"font-weight: 500;\">Lighting<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Other factors that impact an energy load profile include the type of lighting (incandescent, fluorescent, or LED) and type of hot water heating.\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 500;\">Less Common Factors<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Additionally, two less common factors that have a very big impact on energy consumption are whether the customer has a pool (pools use a surprising amount of energy, partially because of the energy needed to pump and filter the water) and whether they have an electric vehicle.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Figures 5 \u2013 7 illustrate the impacts of some of these factors on load profile. Figure 5 compares the load profiles of incandescent lighting versus more efficient LED lighting (top and bottom respectively), and Figures 6 and 7 show the impacts of an electric vehicle and pool respectively on load profile if the house has LED lighting.<\/span><\/p>\n<p style=\"line-height: 1;\"><img decoding=\"async\" src=\"\/\/cdn2.hubspot.net\/hubfs\/3858309\/AuroraSolarBlog_October2017\/Images\/Load-Profiles--Incand.-vs.-LED-Lighting.png\" alt=\"estimated annual load profiles for the same house, with incandescent vs. LED lighting\" data-no-retina=\"true\" \/> <span style=\"font-size: 14px;\"><em>Figure 5: Estimated annual load profile for the same house in Stanford, California with incandescent lighting (top), or with more efficient LED lighting (bottom).<\/em><\/span><\/p>\n<p style=\"line-height: 1;\"><img decoding=\"async\" src=\"\/\/cdn2.hubspot.net\/hubfs\/3858309\/AuroraSolarBlog_October2017\/Images\/Electric-Vehicle.png\" alt=\"estimated annual load profile with an electric vehicle\" data-no-retina=\"true\" \/> <span style=\"font-size: 14px;\"><em>Figure 6: The load profile of the same house with an electric vehicle with no air conditioning, non-electric heat, and LED lighting.<\/em><\/span><\/p>\n<p style=\"line-height: 1;\"><img decoding=\"async\" src=\"\/\/cdn2.hubspot.net\/hubfs\/3858309\/AuroraSolarBlog_October2017\/Images\/Pool.png\" alt=\"estimated annual load profile with a pool\" data-no-retina=\"true\" \/> <span style=\"font-size: 14px;\"><em>Figure 7: The load profile of the same house with a pool, with no air conditioning, non-electric heat, and LED lighting.<\/em><\/span><\/p>\n<h3><span style=\"font-weight: 500;\">How Getting a Load Profile Right the First Time Can Increase Your Sales<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">When you\u2019re able to accurately forecast your customer\u2019s energy usage through their load profile, you\u2019ll show them the value in solar installation. When the load profile turns out to be accurate, it builds trust with your customers and helps them make more efficient use of their energy. They\u2019ll know the value of solar because they can see it with real data. This leads to more sales.<\/span><\/p>\n<h2><span style=\"font-weight: 500;\">How to Estimate a Load Profile? It\u2019s Complicated.<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">As you can see, a home\u2019s load profile can vary significantly depending on the characteristics of the home. As a result, when estimating a load profile it is important to enter as much information as possible to maximize accuracy or use Green Button data.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It should be noted that an<\/span><b> estimated load profile cannot account for future changes in the homeowner\u2019s behavior<\/b><span style=\"font-weight: 400;\">\u2014like upgrading to more energy-efficient appliances or setting the air conditioning to a lower temperature\u2014that may affect how much energy they use. However, it can provide a strong, data-backed estimate based on their current behaviors and home energy demands.<\/span><\/p>\n<h3><span style=\"font-weight: 500;\">Let Aurora Do the Work for You<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Aurora has made it easier to ensure that your estimated energy load profile reflects actual consumption patterns, by incorporating robust data about how different home characteristics (air conditioning, lighting, electric vehicles, etc.) typically affect energy consumption at different times of the day.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This typical load profile is then tailored to account for average local weather patterns and the home\u2019s total monthly energy consumption (based on their utility bill).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With an accurate energy load profile, you can precisely assess the financial benefits that adopting solar will provide to a homeowner.<\/span><\/p>\n<h2><span style=\"font-weight: 500;\">Key takeaways<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">An energy load profile shows how much energy a building uses at each time of day across each day of the year.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Financial savings are a major motivator for many people who consider going solar. With an accurate energy load profile, you will be able to quantify the real savings that your solar design will provide to a customer.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A customer\u2019s consumption profile can be obtained using their Green Button data (a log of their energy consumption over specific, typically 15-minute, intervals).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">If you do not have Green Button data, you can create an estimated load profile with electricity bills and information about the characteristics of the site (whether they have air conditioning, what type of heat and lighting they have, etc.).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Aurora\u2019s load profile tool automates this process, making the development of a load profile faster and more accurate.<\/span><\/li>\n<\/ul>\n<p>~~~<br \/>\n<em>Want to be in the loop on our latest articles? Click <a href=\"https:\/\/eepurl.com\/cd8VPf\">here<\/a> to subscribe to our blog!<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>An energy load profile, or consumption profile, is essential to determining the value that a solar installation will provide\u2014and thus to effectively selling solar to potential customers. We discuss what an energy load profile is, why it influences financial returns for solar, and how to model one.<\/p>\n","protected":false},"author":26,"featured_media":1857,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"post_topic":[62,13],"class_list":["post-834","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.4 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Estimate a Homeowner\u2019s Energy Load Profile | Aurora Solar<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/aurorasolar.com\/blog\/how-to-estimate-a-homeowners-energy-load-profile\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Estimate a Homeowner\u2019s Energy Load Profile\" \/>\n<meta property=\"og:description\" content=\"An energy load profile, or consumption profile, is essential to determining the value that a solar installation will provide\u2014and thus to effectively selling solar to potential customers. 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